Black Friday Cyber Monday 2020

Planning Calendar & Checklist

Early October

- Set your BFCM goals
- Decide on promotions & offers

Mid October

- Evaluate your funnel
- Starting building creative assets

Late October

- Focus on your website
- Check inventory & support channels

Early November

- Build the buzz
- Finalize your creative assets

Mid November

- Launch automations
- Adjust ad spend

Late November

- Prep EVERYTHING
- It's Black Friday -- LAUNCH

Get the full 9-page checklist and calendar.