MEDIA & PUBLISHING
AstroStyle
INDUSTRY
Software
SERVICE
Web Push
Software
SERVICE
Web Push
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Ophira and Tali Edut, known as the AstroTwins, are professional astrologers who have been publishing unique lifestyle-based content on their website Astrostyle for over ten years.
Reaching millions worldwide, they have authored four print books and have a growing collection of ebooks including their popular annual horoscope guides. See how the AstroTwins found success using Pushnami’s content and ecommerce strategies to level up their digital presence.
Results
315K+ Web Push Subscribers
AstroStyle now has more than 315K subscribers and averages thousands of new subscribers each day.
Managed Push Development & Optimization
Pushnami’s in-house push experts build and manage all of AstroStyle’s push creatives for a completely hands-off approach to their content delivery.
Personalized Content for Each Subscriber
Leveraging Pushnami’s machine learning and segmentation capabilities, each subscriber receives personalized content just for them (including their daily horoscope).
Web Push Notifications
Ophira and Tali Edut, known as the AstroTwins, are professional astrologers who have been publishing unique lifestyle-based content on their website Astrostyle for over ten years.
Reaching millions worldwide, they have authored four print books and have a growing collection of ebooks including their popular annual horoscope guides. See how the AstroTwins found success using Pushnami’s content and ecommerce strategies to level up their digital presence.
Personalized Content for Each Subscriber
Content websites such as AstroStyle often have a wide variety of topics and articles to share with their readers, but it’s extremely difficult to promote that content to a large audience in a relevant way that speaks to each individual subscriber.
Leveraging Pushnomics machine learning and Pushnami’s advanced segmentation capabilities, each AstroStyle subscriber receives a daily push notification with that day’s horoscope, along with content relevant to similar articles they’ve previously clicked on and product recommendations from their ecommerce shop.
These personalized recommendations not only create an all-around more engaging experience for their readers, but can also help generate repeat traffic to their website thus helping contribute additional ad revenue.
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Working with Pushnami has helped us create an easy way for our loyal readers to stay up-to-date with the latest from AstroStyle. We’ve consistently seen increased page views and additional product sales from their automated push campaigns and working with our account manager has been a very smooth and beneficial process.”
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