Pushnami blog
Notes on performance marketing, push notifications, and lead generation from the Pushnami team.
Subscribe by RSS6 ways advertisers use push notifications
How advertisers use web push to welcome new subscribers, recover carts and forms, win back quiet subscribers, and promote new content.
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Is push marketing a good fit for your website?
How to tell if web push fits your site. Who can subscribe, how browsers handle opt-in, which sites do well, and 2 ways to run it with Pushnami.
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Push notifications for affiliate marketing
How affiliate marketers use push notifications to promote offers, and the browser rules that now shape opt-ins and sends.
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Chrome abusive notifications and the Search Console report
How Chrome finds and blocks abusive web push, what the Search Console report shows, and how to keep a site that sends push in good standing.
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Apple push notification ads and guideline 4.5.4
Apple lets App Store apps send promotional push notifications when people opt in and can opt out. What guideline 4.5.4 says today and how to follow it.
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