New Apple iOS will make it hard for newsletters & sites to track targets
You can learn a lot about a person by their IP address… But you probably already know that. Did you know that Apple is going to be advancing its privacy policy to its email app? Users will have more of their...
The cookie’s crumble delayed to late 2023
Google kicked the can down the road regarding third-party cookies as they announced a postponing of their plan to stop tracking users’ web browsing for almost two years — to late 2023. So what does that mean for industries, advertisers,...
The merits of push notifications and of SMS
You probably already know that a multichannel messaging strategy is required if you want to upgrade engagement, increase customer loyalty and boost retention. But are certain messaging channels more effective for particular messages and goals? How do SMS and push notifications come into...
Pushnami named Affiliate Grand Slam SaaS Platform of the Year
We attended Affiliate Grand Slam —Dubai this week and walked away the winner of the SaaS Platform of the Year award! While at the summit, we also sponsored “The Best Ad Network of the Year” award as we know that ad networks...
Types of push messages and their merits in the publishing world
Push notifications on the publishing side aren’t just for bringing traffic to your articles. Used correctly, push messages can encourage a more loyal audience, deliver valuable feedback to your team, help you monetize your site and bring more success to your...
Boost traffic to your affiliate site works using 5 tools
Is boosting traffic to your affiliate site keeping you up at night? That’s perfectly understandable. When it comes to affiliate marketing, making sure you have the right tools at your fingertips can make the difference between you “making it” and...
Push vs. email (and when to coordinate both): A guide for publishers
Welcoming push notifications doesn’t mean you can say goodbye to email marketing. Both are great methods for keeping your audience engaged and loyal. There are times when it’s better to use email for communications, sometimes a push alert is the best...
Our core values are bold, empowering and culture #GOALS
Coming up with core values for a high-growth company during a pandemic? Not for the faint of heart! But totally worth it! The process We first started talking about core values in November of 2019. With the transition of transforming a...